
Facebook as a company is a technology giant, at the end of June 2021 its stock market value exceeded one trillion dollars, higher than the gross domestic product of countries such as Switzerland, Turkey, or Poland. These are the world's largest publicly traded companies valued at June 2021 prices according to visualcapitalist.com:
As The Economist reflects in this graph, Facebook as a company concentrates 45% of all advertising investment in social media in the world:
Facebook’s data as a social network, provided by Omnicore in July 2021, is impressive:
There are three main keys to success on Facebook advertising campaigns: good segmentation according to the main targets of our client, attractive and dynamic ads, and that the landing page is well designed, communicates clearly and precisely what we want to sell, and offers excellent usability on all devices. The best thing about Facebook is, in addition to its enormous penetration, it´s incredibly wide possibilities of segmentation.
It tends to work better for B2C campaigns than for B2B, but it is a channel suitable for all kinds of objectives, related to both branding and performance.
Media related, it is usually paid under the CPC scheme, cost per click, and the price range in Spain can vary from €0.20 to €1.80.
It is a platform that supports various advertising formats:
Our clients have very diverse objectives:
Tell us about your business model and your needs, we will be able to help you.
Whenever possible, we set our monthly fee based on the results obtained.
From an operational point of view, we invoice our clients three concepts:
We do not require a minimum duration of the collaboration agreement, although we recommend a period of at least 3 months, to have a minimum volume of statistics that allows us to optimize the campaigns throughout that period.
SATISFIED CLIENTS, SUCCESSFUL EXPERIENCES
Industries
Food & Beverage
Google and Facebook Ads
Increase online sales
For every €1 invested in Google, the client makes €12. An ROI (ROAS) of 1,200%. Leadership within their industry in both Spain and Portugal.
Education
Instagram Ads
Lead generation–specifically Galician students living abroad to award 200 masters’ scholarships at Galician universities
More than 3,000 leads generated from 17 different countries in Latam and Europe at a CPL lower than €3
Insurance
Facebook Ads
Lead generation–specifically healthcare professionals to hire home and auto insurance.
More than 400 leads generated at a CPL lower than €15.
Education
SEO
Substantially improve SEO in different aspects.
Strategically positioning the most relevant generic keywords between 1stand 8th position in Google Search and increase organic traffic x5 in two years.
This team’s work is defined by its excellence. We were impacted by how they were able to reach the essence of our company. Their simplicity, clarity, quality, and passion that they work with are impressive. Without their work, we wouldn’t be where we are. Bravo Relevantium!
From the beginning you worked on a strategy adjusted to our budget, and my company has had an incredible growth. Always available to get the most out of our investment. For me, a sure hit!
The most important thing: you put affection and attention... Google does not need complex tools to manage, it needs thinking heads
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