TikTok Ads

TikTok was created in 2016, a brand that belongs to the Chinese company Bytedance, which is listed on the NASDAQ index of the New York Stock Exchange. With a valuation of 250,000 million dollars, it is the most valuable startup in the world. The equivalent of TikTok in China is called Douyin. Bytedance bought Musical.ly in 2017 for $1 billion.

What is TikTok Ads and how it works

TikTok data as a social network, provided by Omnicore in July 2021, are astonishing:

  • 689 million monthly active users
  • The app has been downloaded 2 billion times
  • More than 1 billion daily video views
  • 50% of users are under 34 years old, and 41% are between 16 and 24 years old
  • The average spending time of users is 52 minutes
  • It is in 155 countries, and available in 75 different languages
  • In 2020 it was the #1 app in the world with 850 million downloads
  • In India it has been banned, where at that time it already had 200 million users
  • 55% of users upload their own videos
  • Charli d’Amelio is the most followed, with 112 million followers
  • The influencer who made the most money in 2020 with TikTok was the dancer Addison Rae, she earned 5 million dollars
  • Daily active users on TikTok open the App an average of 46 times a day, we could say that it is the “most addictive” social network
  • In Spain it is the fifth best-known social network, with 75% brand recognition
  • It is estimated that there are 14 million accounts open in Spain

Our experience: 
key to success

TikTok’s keys to success on advertising campaigns are three: good segmentation according to the main targets of our client, attractive and dynamic videos of maximum 60 seconds, and a landing page that is well designed, communicates clearly and precisely what we want to sell, and offers excellent usability on all devices.

Concerning media prices, and depending on the objectives of the campaigns, it can be paid under the scheme of cpc or cost per click, cpm or cost per thousand impressions, or cpv or cost per video views.

ADVERTISING CAMPAIGNS ON TIKTOK

It is a platform that supports only one advertising format, video. You can use your own or generate a new one with the TikTok tools.

Our clients have very diverse objectives:

  • Generate online sales
  • Get leads from potential customers
  • Generate brand awareness through broad coverage
  • Increase physical traffic to your stores
  • Increase website traffic
  • Generate app downloads
Remarketing

Tell us about your business model and your needs, we will be able to help you.

Whenever possible, we set our monthly fee based on the results obtained.

How to advertise on TikTok with us

step 1
step 2
STEP 3
STEP 4

From an operational point of view, we invoice our clients based for three concepts:

  • A set-up fee that includes strategy, audience, campaign development, ad creation, and account set-up. It is paid only once, at the beginning of the agreement.
  • Video development/creation that will be published as advertisements.
  • A monthly campaign management & optimization fee.

We do not require a minimum duration of the collaboration agreement, although we recommend a period of at least 3 months, to have a minimum volume of statistics that allows us to optimize the campaigns throughout that period.

YOUR CAMPAIGNS CAN ALWAYS GO FURTHER








    *Mandatory fields

      SATISFIED CLIENTS, SUCCESSFUL EXPERIENCES

      X Madrid
      Excelia
      Valdebebas
      VW
      Trasacar
      Svenson
      REMAX
      powercool
      NTT
      Mooverang
      Marathon BET
      Elegance Party
      Drink6
      Dentosalud
      AMA
      Ifema Madrid

      Industries

      Academies and Training
      Advertising Agencies
      Aesthetic Medicine
      Airlines
      Apps for Doctors
      Call Centers
      Car Repair Services
      Consumer Products
      Corporate Services
      Cosmetics
      Dentists
      Drones
      E-commerce
      Editorials
      Engineering
      English Programs
      Events and Conferences
      Food & Beverages
      Food Delivery
      Gifts
      Gyms
      Hair Health
      Home
      Home Appliances
      Hotels
      Insurance
      Law Firms
      Legal Services
      Leisure
      Lightning
      Money Transfers
      Moving Companies
      Notaries
      Online Casinos
      Packaging
      Personal Finance Apps
      Plastic Surgery
      Politics
      Psychology
      Real State
      Schools
      Shopping Centers
      Software
      Solar Energy
      Sport Institutions
      Sports Bets
      Technology
      Toys
      SEE ALL

      Success stories and 
      clients´ reviews

      Svenson
      Industry

      Health and Beauty

      Channels

      Google and Facebook Ads

      Goals

      High quality lead generation to increase clients in 38 centers

      Results

      Increase in lead generation 272%.
      CPL decreased by 54%

      Xunta de Galicia
      Industry

      Education

      Channels

      Instagram Ads

      Goals

      Lead generation–specifically Galician students living abroad to award 200 masters’ scholarships at Galician universities

      Results

      More than 3,000 leads generated from 17 different countries in Latam and Europe at a CPL lower than €3

      Logotipo AMA
      Industry

      Insurance

      Channels

      Facebook Ads

      Goals

      Lead generation–specifically healthcare professionals to hire home and auto insurance.

      Results

      More than 400 leads generated at a CPL lower than €15.

      OUR CLIENTS´ REVIEWS

      Your commitment is that our company as a whole does better, with additional recommendations on the business, marketing, strategy, etc. Much more than just digital marketing

      Belén Monedero
      CEO Drink6

      The commitment, professionalism, and adaptation to client's necessities are keys to success. Relevantium demonstrates it daily with a high level of collaboration.

      Joaquín Negreira
      Spain Country Manager MARATHONBET
      c/ Concepción Jerónima 22, local.
      28012 MADRID – SPAIN
      © 2011-2022 Relevantium. All rights reserved. C/Concepción Jerónima 22, local. 28012. Madrid