TikTok was created in 2016, a brand that belongs to the Chinese company Bytedance, which is listed on the NASDAQ index of the New York Stock Exchange. With a valuation of 250,000 million dollars, it is the most valuable startup in the world. The equivalent of TikTok in China is called Douyin. Bytedance bought Musical.ly in 2017 for $1 billion.
TikTok data as a social network, provided by Omnicore in July 2021, are astonishing:
TikTok’s keys to success on advertising campaigns are three: good segmentation according to the main targets of our client, attractive and dynamic videos of maximum 60 seconds, and a landing page that is well designed, communicates clearly and precisely what we want to sell, and offers excellent usability on all devices.
Concerning media prices, and depending on the objectives of the campaigns, it can be paid under the scheme of cpc or cost per click, cpm or cost per thousand impressions, or cpv or cost per video views.
It is a platform that supports only one advertising format, video. You can use your own or generate a new one with the TikTok tools.
Our clients have very diverse objectives:
Tell us about your business model and your needs, we will be able to help you.
Whenever possible, we set our monthly fee based on the results obtained.
From an operational point of view, we invoice our clients based for three concepts:
We do not require a minimum duration of the collaboration agreement, although we recommend a period of at least 3 months, to have a minimum volume of statistics that allows us to optimize the campaigns throughout that period.
SATISFIED CLIENTS, SUCCESSFUL EXPERIENCES
Industries
Health and Beauty
Google and Facebook Ads
High quality lead generation to increase clients in 38 centers
Increase in lead generation 272%.
CPL decreased by 54%
Education
Instagram Ads
Lead generation–specifically Galician students living abroad to award 200 masters’ scholarships at Galician universities
More than 3,000 leads generated from 17 different countries in Latam and Europe at a CPL lower than €3
Insurance
Facebook Ads
Lead generation–specifically healthcare professionals to hire home and auto insurance.
More than 400 leads generated at a CPL lower than €15.
Your commitment is that our company as a whole does better, with additional recommendations on the business, marketing, strategy, etc. Much more than just digital marketing
The commitment, professionalism, and adaptation to client's necessities are keys to success. Relevantium demonstrates it daily with a high level of collaboration.
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