UX Web Usability

What is web design and usability UX/UI?

The acronym "UX UI" comes from User eXperience and User Interface
and correspond to the design and usability of a website, app, or any other digital medium.

Both concepts, design, and usability, are closely linked, that is why it is often talk about both concepts together.

For us, it is essential that our clients’ websites have a good design and, above all, good usability, meaning that the website is attractive and easy to navigate for any type of user on any device. Good usability, in addition to generating a good image of your brand, significantly improves all conversion ratios, both in the fields of lead generation and online sales.

Our clients invest thousands of euros per month in marketing campaigns with us to bring quality traffic to their websites to get conversions. The definition of "convert" can vary greatly from one customer to another:

Generate online sales.
Get leads from potential customers.
Increase physical traffic to your stores.
Generate app downloads.

The aspect that we analyze and improve the most about a website or app when doing a design and usability audit, is that the website or app is 100% focused on achieving our client's objectives.

The sections and aspects of a website or app that we spend the most time improving are:

Home.
Product/service web template.
Ease of contact.
Ease of registration.
Ease of purchase.

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Our Experience:
keys to success

Some key aspects to consider in design and usability are:

Visual hierarchy on each page
Make everything that is clickable on the page noticeable
Minimize both content and design distractions
Skip unnecessary words and phrases, to focus content on the essentials
Define well the persistent elements in the navigation of the site
Use resources so that the user always knows where it is, such as breadcrumbs
Establish whether a search engine is necessary
The home. Most users enter a website from the homepage, and as soon as they land, the website must generate credibility and trust
Not all web users are like you: what seems obvious to you may not be so for the majority of Internet users
Aspects such as the user understanding what the web is about, the value it can bring, how it is organized and how it works is essential
Forms: Users must be asked information that is strictly necessary

Tell us about your business model and your needs, we will be able to help you.

Whenever possible, we set our monthly fee based on the results obtained.

How to do UX/UI audit with us

Agreement signing and set up payment

Kick-off meeting with the account executive

Execution of the audit, maximum 10 business days

Presentation of the work done, determining what changes should be made, and who is going to carry them out

STEP 1

STEP 2

STEP 3

STEP 4

From an operational point of view, we invoice our clients for two concepts:

A design and usability audit, which includes the analysis of the entire web or app. It is paid only once, at the beginning of the agreement.
The implementation of all the improvements detected in the audit. We do this in case that our client does not have a web master that can do it.

YOUR CAMPAIGNS CAN ALWAYS GO FURTHER

+34 910 887 120 +34 617 155 893

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SATISFIED CLIENTS, SUCCESSFUL EXPERIENCES

Industries

Academies and Training

Advertising Agencies

Aesthetic Medicine

Airlines

Apps for Doctors

Call Centers

Car Repair Services

Consumer Products

Corporate Services

Cosmetics

Dentists

Drones

E-commerce

Editorials

Engineering

English Programs

Events and Conferences

Food & Beverages

Food Delivery

Gifts

Gyms

Hair Health

Home

Home Appliances

Hotels

Insurance

Law Firms

Legal Services

Leisure

Lightning

Money Transfers

Moving Companies

Notaries

Online Casinos

Packaging

Personal Finance Apps

Plastic Surgery

Politics

Psychology

Real State

Schools

Shopping Centers

Software

Solar Energy

Sport Institutions

Sports Bets

Technology

Toys

SEE ALL

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Success stories
and clients´ reviews

Industry

App para médicos

Relevantium Action

Auditoría de diseño y usabilidad (UX-UI)

Goals

Mejorar todo el diseño de la landing page, y optimizar la usabilidad del proceso de registro

Results

38 cambios propuestos, de los cuales el cliente acepta 35. Tasa de conversión superior al 10% del tráfico procedente de campañas de Google search y Facebook Ads

Industry

Alimentación & Bebidas

Relevantium Action

Auditoría de diseño
y usabilidad (UX-UI)

Goals

Mejorar la usabilidad general del ecommerce y el proceso de compra

Results

29 cambios propuestos, de los cuales el cliente acepta 25. Mejora de un 15% en la tasa de conversión

OUR CLIENT'S REVIEWS

This team’s work is defined by its excellence. We were impacted by how they were able to reach the essence of our company. Their simplicity, clarity, quality, and passion that they work with are impressive. Without their work, we wouldn’t be where we are. Bravo Relevantium!

Judith Pastor

Vicepresident, Centro Item Madrid

The most important thing: you put affection and attention... Google does not need complex tools to manage, it needs thinking heads

Paloma Agra

SVENSON Advertising Manager

The commitment, professionalism, and adaptation to client's necessities are keys to success. Relevantium demonstrates it daily with a high level of collaboration.